The Indian Hologram Industry is largely governed by the Hologram Manufacturers’ Association of India (HoMAI). Almost all the leading Hologram Companies in India are Members of this association. |
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HoMAI also has a program called the `HOLOGRAM ROSTER’ where Member Companies compulsorily get their customers’ Hologram Designs/Samples registered. |
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The Registration is a `paid service’ and once the Member Company fills up and sends the Hologram Registration From to HoMAI along with the Hologram Design & Samples, a computer scans all the data/images and stores it in the database. |
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Now if a counterfeiter approaches a Member Company to make a counterfeit Hologram, the Member Company can immediately check with the HoMAI central database as to if the same or similar Hologram was made earlier by any other Member Company. |
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If the Hologram has been made before, the Member Company immediately sends an `alert’ to HoMAI on the attempt to make a counterfeit Hologram. The HoMAI then forwards this lead to the concerned authorities which follow the lead to try and nab the counterfeiter. |
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| This has proven to be a great tool for legitimate brand owners as well as Hologram manufacturers to check illicit attempts at counterfeiting. |
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The International Hologram Manufacturers’ Association (IHMA) also has a similar service called the ‘IMAGE REGISTER’. |
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